Claudia Mayer

Business Consultant for Senior Designers / Design Thinking lecturer / Co-Design researcher

I specialize in bridging business/entrepreneurship with design/creativity to trigger innovation and create commercial, social and environmental value.
With 8 years of experience, I consult senior designers on how to strengthen their positioning, marketing and sales using a customized, fast-track strategy to land dream clients. I use interactive tools such as Trello and Miro for co-creating visually stunning action plans.
As a lecturer for the past 5 years, I have been teaching Creative Entrepreneurship, Design Thinking, and Project Management at Inholland University of Applied Sciences, The Hague, Netherlands.
Recently, I started a new role as a researcher at the Societal Impact Design research group. Here, I develop, host and research Co-Design methods and empathic formation in education and complex societal issues.